2023 New Rolex Day-Date Oyster, 40 mm, Everose gold m228235-0053

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The Oyster Perpetual Day-Date 40 in 18 ct Everose gold with a chocolate dial, fluted bezel and a President bracelet.

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch.

It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Day-Date 40.

The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial.

Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.

To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold.

Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.

The design, development and production of Rolex bracelets and clasps, as well as the stringent tests they face, involve advanced high technology.

And, as with all the components of the watch, aesthetic controls by the human eye guarantee impeccable beauty. The President bracelet, with its semi-circular three piece links, was created in 1956 for the launch of the Oyster Perpetual Day-Date. It represents the ultimate in refinement and comfort and is always made of carefully selected precious metals.

Oyster, 40 mm, Everose gold

Monobloc middle case, screw-down case back and winding crown

40 mm

18 ct Everose gold

Fluted

Screw-down, Triplock triple waterproofness system

Scratch-resistant sapphire, Cyclops lens over the date

Waterproof to 100 metres / 330 feet

Perpetual, mechanical chronograph, self-winding

3255, Manufacture Rolex

-2/+2 sec/day, after casing

Centre hour and minute hands, small seconds hand at 6 o'clock. Chronograph via centre seconds hand, 30-minute counter at 3 o'clock and 12-hour counter at 9 o'clock. Stop seconds for exact time setting

Paramagnetic blue Parachrom hairspring. High-performance Paraflex shock absorbers

Bidirectional self-winding via Perpetual rotor

Approximately 70 hours

President, semi-circular three-piece links

18 ct Everose gold

Concealed folding Crownclasp

Chocolate

Highly legible Chromalight display with long-lasting blue luminescence

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